This episode of ToiletTalk is all about differentiating your portable restroom business by building a unique brand. Matt Vetter is the owner of Tushee’s and our guest speaker. He’s clearly created a very unique brand with his branding and Marty persona and they’ve got one of the best phone numbers we’ve seen, 855-Pee-Poop. Tushee’s approach to branding and marketing their portable sanitation business is quite unique and in this episode, Matt introduces us to Marty, the mascot of Tushee’s, and shares how they built a unique brand. So let’s jump in and learn about Tushee’s Portable Toilets.

According to the 2023 Portable Sanitation Benchmark Report revenue from events in 2023 grew 300% over 2022. That growth makes sense considering covid restrictions in 2022, but PROs predict that events in 2024 will create the same, if not more revenue for their business. This episode is all about helping you get your slice of this lucrative pie.

In this episode of ToiletTalk we sit down with John Saenz from Southpoint Rentals and Damon Powell from FMC Advisors. John shares his experience of adding product lines to their business, and Damon shares how diversifying your business can make it more valuable to potential buyers.

In this episode, we discuss a topic no PRO wants to deal with—unexpectedly losing a key player at your company. Our guest hosts are Tim and Becky Peltzer, Owners of Waste Solutions of Iowa.

We cover strategies for hiring and retaining critical roles. We also discuss the importance of documenting processes, succession planning, and developing internal talent to step into critical roles in the future.

Wouldn’t it be nice if every customer promptly paid their invoice? Of course it would, but we know that’s not always the case. In fact, sometimes you have to chase down customers to get paid. In this episode we explore actionable strategies to help your customers pay their invoices on time, and tackle outstanding invoices head-on when they don’t.

Our guest is Scott Fisher from A.R.M. Solutions. Scott shares tips on encouraging timely payments, communicating with customers about their debts, and leveraging technology to minimize outstanding invoices. If you need help with debt recovery, you can learn more about A.R.M. Solutions here.

PROs have mixed feelings when it comes to working with a broker. Some love it and others don’t. In this episode we explore the misconceptions and benefits of working with a broker. Our guest is Chad Farley, President of ZTERS. They are one of the largest brokers in the sanitation industry. Learn more about how to join ZTERS’ network here >

Key topics in this episode:

• Brokers and the portable sanitation industry.
• Why some commercial companies choose brokers over individual PROs.
• How brokers can help you expand your service area.
• And how brokers can help you launch a new product line.

In this episode of ToiletTalk, we sit down with the owner of Shep Boys, Russell Shepard. Russel left the NFL to start a portable toilet business at the height of the pandemic. And today, it’s the fastest-growing porta potty business in Houston, TX. Russell shares important tips on starting a portable restroom business like:

• Writing a business plan
• Financing your sanitation business
• Motivating staff
• Marketing your porta potty business
• AND, most importantly, mistakes that new portable toilet businesses should avoid

For far too long, portable sanitation operators have been lacking access to objective benchmarking data. So, ServiceCore decided to do something about that. We’ve collected feedback from hundreds of operators across America, and in this episode we sit down with an operator like you to discuss the findings from our inaugural report.

Our guest is Curtis Ingalls. He is the CEO of NexGen P-Pod of Denver, and P-Pod Manufacturing. If you haven’t downloaded the benchmark report (what are you waiting for?!?!) you can download it here >

This episode of ToiletTalk is all about turning your sales team into a well oiled machine. Our guest is Kelly Luf, Senior Vice President at A Royal Flush. She’s built a winning sales team at ARF, and in this video she shares tips that you can use to take your sales team to the next level.

In this episode of ToiletTalk we sit down with Jonathan Langley, a CPA that helps portable sanitation businesses with their taxes. Our conversation focuses on the Section 179 tax deduction. It allows business owners to deduct over $1mm per year for things like trucks, office equipment, and software (like ServiceCore). If you’re not taking advantage of this important deduction, watch this video to learn more. If you’d like to work with Jonathan, you can contact him here or at 615-440-0943.

In this episode of ToiletTalk we sit down with Damon Powell, from FMC Advisors. They help sanitation companies maximize the value of their business when it’s time to sell. In this conversation Damon shares what you need to know if you’re thinking about buying or selling a portable sanitation business.

In this episode of ToiletTalk, we sit down with Tanis Jamar, co-owner of J Bar Enterprises in Texas. Tanis and her husband David have built an amazing digital presence. Hear tips from Tanis about improving your website, getting more Google reviews, and getting the most out of social media.

In this episode of ToiletTalk, we sit down with our own digital marketing expert, Tim. He has spent the past 20 years helping service businesses improve their online reputation and digital marketing, and he shares tips to improve your online reputation.

ServiceCore sat down with Veronica, the Executive Director of the PSAI to chat about the many ways they help Portable Restroom Operators grow their businesses and network with other PROs from around the world.